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Brand Incubator Program

The Outset has partnered with Sophia Amoruso, the mastermind behind Business Class, Nasty Gal, and Girlboss, to award one entrepreneur a full branding package. The branding package includes Brand Strategy, Visual Identity, Copy + Tone, Style Guide, and Website Look + Feel or Packaging Design for one brand and the opportunity to work with our cross-disciplinary team of talented creatives.

Brand Incubator Application

Overview

The Outset has partnered with Sophia Amoruso and Business Class to award one student a full branding package and opportunity to work with our team! The branding package includes Brand Strategy, Visual Identity, Copy + Tone, Style Guide, and Website Look + Feel or Packaging Design for your brand and the opportunity to work with our cross disciplinary team of talented creatives!

What You Will Receive

Brand Package (10-12 week process):

Brand Strategy
Visual Identity
Copy + Tone
Brand Style Guide + Templates
Website Look + Feel or Packaging Design
Mentorship calls with CEO of Outset

Application Process

Enrollment will open December 1st. Applications will be accepted through December 15th and the winner will be selected and announced (notified via email) on January 15, 2021.

The winner will be selected by an advisory committee consisting of Outset employees and a small committee consisting of female founders who work with the Outset. Applicants must have completed the Business Class course to be eligible to enter. The winning entry will be based on the merit of the project, including but not limited to:

Proven business model / Proof of concept
Mission Statement
Brand uniqueness
Business Class exercises
Etc.

Decisions of the advisory committee are final. Applicants agree to abide by the terms and conditions of the contest.

READ TERMS & CONDITIONS

Apply Now

Follow this LINK to the application form. If you have any issue completing the application, please reach out to [email protected]

CLICK HERE TO APPLY NOW

10/21/2020

Our founder—Linda Honan, and Sophia Amoruso in a Zoom chat with the Business Class students, talking about all things branding and identity design. Excited for so much more of this as our incubator program begins…

10/12/2020

Engines ready, Business Class kicks off today! We loved seeing the students get their Flight Manuals in the mail this week.

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To find out how The Outset invests in entrepreneurs and early stage startups in the consumer space or works with investors – please email us at [email protected]

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